Response of Video “Our Brand Is Crisis” Essay

Our Brand Is Crisis raises a number of burning problems, which affect not only the US but also other countries. In this regard, the most disturbing is the growing impact of the US, its ideology and strategies used during elections on other countries. The impact of the US consultants on the elections in Bolivia has proved to be very significant, if not to say determinant. At the same time, the US consultants did not just bring new technologies to help Goni to win but also they brought the American ideology and elections style, which neglect domestic traditions of Bolivia and make the country dependent on the US ideology.
Therefore, in the interest of maintaining democratic process, he should not have been thrown out of office.”
In fact, I cannot full agree with Goni because I believe that each country should develop democracy independently of external influences. In such a way, Bolivia would be able to take into consideration national specificities and develop effective political system that meets the needs of Bolivian people. What is meant here is the fact that Bolivia may need a different political system, whereas the impact of American consultants would encourage Goni to follow the lead of Americans and develop the political system that mirrors the US political system. In such a way, American consultants influence policies conducted by the Bolivian President. The similar trend could be traced in other countries. In addition, American consultants have little information of national mentality of Bolivians. As a result, Goni should resign because his presidential campaign and his policy were driven by American consultants but not by his concerns of Bolivia’s development and national specificities.